The smartphone market is likely to see big changes in 2009 – not least in how revenue is raised for services and content.
Kris Kolodziej, CTO and vice president of business development with Spime, told smartphone-biz.news that advertising could begin to subsidise the cost of location-based services to consumers in 2009 and 2010.
Posts Tagged: advertising-revenue
Internet advertisers will need to create campaigns that work with multiple devices and display sizes if they want to benefit from growing mobile advertising revenue.
That’s according to telecom analysts Berg Insight, who say a significant proportion of mobile advertising revenues will actually derive from mobile Internet users accessing conventional web sites.