INTERVIEW: As mobile operators in Europe rush to comply with legislation to protect consumers from massive roaming and SMS/MMS bills, Amit Daniel, vice president of marketing for Starhome, tells smartphone.biz-news about the challenges – and the advantages – the new rules will bring.
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MACH has announced a range of solutions designed to offset the impact on mobile operator roaming revenues of the recent European Union (EU) pricing regulations.
The company says its EU Compliance Power Pack will immediately counter the forecast reduction in revenues by implementing smart rating and price optimisation.