Apple announced it will expand its iAd mobile advertising network to the UK and France this December, with Germany to follow in January. According to research firm IDC, iAd has signed on over half of the top 25 leading US national advertisers in just four months.
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The recent unveiling by Apple of its new iAd advertising platform extends the company’s array of inventive services for the iPhone, but also continues a distinctive collaboration-versus-competition dynamic between the giant technology trendsetter and its partner companies, according to iSuppli.
Read moreApple previewed its iPhone OS 4 software and released a beta version of the software to iPhone Developer Program members. The iPhone OS 4 beta release includes an updated SDK with over 1,500 new APIs and over 100 new features that will be available to iPhone and iPod touch users this summer.
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